MBA(MS-5 years)
Objective:
Master's in Business Administration (Management Science) was introduced by D.A. University in the year 1992 keeping in view the increasing manpower requirements of the industry in the post liberalization era. This innovative course is designed on the philosophy of “Catch them Young”. In first three year (BBA), program has objective to provide the fundamental concepts and theory of business practice in a business discipline. Last two year (MBA) the programme is designed to enable students to integrate knowledge of various functional areas including marketing, finance and human resource and other aspects of management based on current trends in the market. It also helps in enhancing the decision making skills of the students in various areas so that they can identify the market opportunities and face the challenges in the business environment.
The course provides ample flexibility in terms of choice of electives from first semester onwards. It is designed to accelerate learning amongst students. The options of dual and single specialization offer opportunity to nurture professionals and entrepreneurs in diversified areas like Finance, Marketing, HR etc. The inputs in the form of seminars, MRPs, summer internship etc add to the creativity, leadership skills and ability to work in Team.
The broad objectives of the M.B.A. programme are as follows:
- To develop knowledge in core areas of business including finance, marketing, management and
strategy, based on current research and practices
- To inculcate skills essential for managers i.e., decision making skills, leadership skills,
communication skills and team working abilities
- To inculcate an attitude of compassion towards fellow beings, commitment towards work and
sense of social purpose among students for becoming responsible citizens.
Programme Outcomes:
- Understand the fundamental concepts and theory of business practice in a business discipline
in first three years (BBA).
- Integrate knowledge of various functional areas including marketing, finance and human
resource and other aspects of management based on current trends in the market during the
last two years (MBA) of the programme.
- Enhance students’decision-making skills in various areas so that they can identify the market
opportunities and face the challenges in the business environment.
Programme Specific Outcomes:
- The students study three semesters of specialisation (7th, 8th and 9th) which enables them to
develop in-depth understanding of their respective specialisation.
- The smooth transition from UG to PG in the same department makes them more confident
and clear about their goals.
- Nurture professionals and entrepreneurs in diversified areas like Finance, Marketing, HR etc.
- The students carry 10th semester doing industrial training. This gives them an opportunity to
implement the theoretical knowledge.